
Fracking in North Dakota
Connecting climate change to people’s lives is crucial, but implying that individual behaviours are mostly to blame is likely to be counter-productive. This image focuses on ‘industry’ rather than singled out individuals and thus will likely be better received by viewers.
Laif
Rights Managed
WHAT IT SHOWS: Fracking for oil in the state of North Dakota, USA.
Photo by
Kristoffer Finn/laif
Principles:
Show 'real people', not staged photo-ops