Palm Oil and Single Tree
Our survey research found that deforestation on a large scale was easily understood as an image portraying climate change. Climate causes depicted on a large scale are likely to be more effective than showing individual-level behaviours.
Greenpeace
Rights Managed
WHAT IT SHOWS: A solitary rainforest tree remains standing in a recently planted palm oil plantation on former orangutan habitat inside the PT Karya Makmur Abadi Estate II palm oil concession. PT KMA II is a subsidiary of the Malaysian Kuala Lumpar Kepong Berhad (KLK) group.
Photo by
© Ulet Ifansasti / Greenpeace
Principles:
Show climate causes at scale