
Fort McMurray Town Wildfire
Dramatic images like this connect climate impacts clearly to human lives. This image shows 'localised' climate impacts, but retains the sense of scale and seriousness of the issue.
Creative Commons
WHAT IT SHOWS: That was day 2 of the Fort McMurray fire on Sunday, May 1, 2016. A wildfire swept through several neighbourhoods in Fort McMurray, Alberta on Tuesday, May 3, 2016, and prompted the mass evacuation of over 88,000 people.
Photo by
asonwoodhead23 (CC BY 2.0)
Principles:
Climate change impacts are emotionally powerful
Show 'real people', not staged photo-ops
Show local (but serious) climate impacts