The children's playground offers a personal element to this once in a generation flood image. Personalizing climate impacts and using imagery that is recognizable makes the image understandable and will create a greater chance of your audience acting.
WHAT IT SHOWS: On Friday, 20th July, 2007 up to 5 inches of rain fell across central and southern England on already saturated ground. Rivers rose rapidly and by Saturday flooding started to occur along the Severn corridor. Tewkesbury in Gloucestershire was particularly badly hit where the rivers Severn and Avon meet. Thousands of homes were inundated with people having to be evacuated, many by boat or by Sea King helicopter. Tewkesbury Abbey and a children's playground surrounded by flood water. Never in the abbey's long history has it witnessed floods like it.