Supporting and promoting renewable energy businesses.
Show ‘real people’ not staged photo-ops. Images showing ‘real people’ doing ‘real work’ help to generate a sense of climate solutions being integrated into daily life.
Dulas Ltd - is an employee-owned renewable energy business that provides technical services in hydro, solar, biomass and wind energy, and also provides planning advice, feasibility studies, project management, environmental impact assessments and consultancy.
Rights Managed
WHAT IT SHOWS: Dulas have a large PV solar panel on the roof of their bike shed that generates electricity for the main office building. Dulas - 2008 Ashden Award winners.
Photo by
Andrew Aitchenson / Ashden Foundation
Principles:
Show 'real people', not staged photo-ops
Understand your audience