
Stranded vehicles on I-84
Our research found that showing 'local' impacts can be powerful, so long as they are not trivial. In our survey, 'local' flood images (i.e. when they depicted the country where participants were from) tended to be powerful, and engaging across the political spectrum.
Oregon Department of Transport
Creative Commons
WHAT IT SHOWS: Breached irrigation ditches resulted in flooding and freeway closures in eastern Oregon on I-84 near Echo.
Principles:
Tell new stories
Show climate causes at scale
Show local (but serious) climate impacts