
Stationary traffic in the heat
Our research suggests that connecting industrial-scale pollution with individual people in images is likely to be emotionally powerful.
Alamy
Rights Managed
WHAT IT SHOWS: Edingworth, Weston-Super-Mare, Somerset, UK. 30th July, 2016. Long lines of stationary traffic on the M5 motorway in Somerset near Weston super Mare. Many folk getting out of their cars in the heat. 30th July 2016.
Photo by
Timothy Large
Principles:
Show 'real people', not staged photo-ops
Show climate causes at scale