Our research found that images of climate impacts can prompt a desire to respond, but because they are emotionally powerful, they can also be overwhelming. Coupling images of climate impacts with a concrete behavioural ‘action’ for people to take can help overcome this.
WHAT IT SHOWS: Staff from Thai oil company PTT clean up an oil spill which washed up on Ao Phrao beach on Koh Samed island. Thai oil company PTT , Thai army and local volunteers continue clean up a beach from a major oil slick on Ao Phrao beach on the island of Ko Samed . An oil leak from a pipeline run by the Thai oil company PTT spilt more than 50 000 litres of oil into the Gulf of Thailand. It is still unclear the extent of the damage caused to marine life, local fishermen and tourism . Credit: Piti A Sahakorn/Alamy Live News