Oil Spill and Pelican
Our research suggests that images which show an identifiable animal in distress from an oil spill being helped by individuals is likely to connect with viewers.
Magnum Photos
Rights Managed
WHAT IT SHOWS: USA. Venice, LA. 2010. Shannon Griffin (R) and Danene Burtel (L) of the Fort Jackson Wildlife Rehabilitation Center, clean a pelican caught in the BP oil spill.
Photo by
Peter van Agtmael
Principles:
Climate change impacts are emotionally powerful