Every day, thousands of images of climate change are shared around the world.
A more compelling and diverse visual language for climate change is urgently required, so Climate Outreach created climatevisuals.org, an evidence-based image library.
Based on international social research in Europe and the US, this unique resource offers seven core principles for effective visual communication, plus a library of images. Climate Visuals aims to strategically change the working practices of influential visual communicators across the world, to catalyse a new - more compelling and diverse - visual language for climate change.
This website contains a growing library of photographs to provide inspiration and guidance for campaigners, picture editors and communications practitioners selecting imagery for communicating climate change. All images are captioned with an explanation of how they fit with the seven Climate Visuals principles, and why they work. Each image is linked to its original source and many are available to download for free under Creative Commons licenses for use in blogs, articles and campaigns. Wondering where to begin? Go to How to use the Climate Visuals Website to get started.
The Climate Visuals Team
Adam is our Research Director, and an Honorary Research Fellow in the School of Psychology, Cardiff University. Adam manages Climate Outreach's research portfolio, directs Climate Outreach's collaborations with academic partners, and leads the Climate Visuals programme. Adam lead-authored a book 'Talking Climate: From Research to Practice in Public Engagement', has published widely in academic journals, and writes regularly for international media, including The Guardian and New Scientist magazine.
Léane brings 15 years of international experience in environmental education, communication and marketing. Prior to joining Climate Outreach, she lived in Vancouver where she worked at the David Suzuki Foundation as well as taught an Environmental Studies class at a secondary school. Before that, she worked in London as a Marketing Manager for Johnson & Johnson. She holds a Master’s in Environment & Management and a B Ed (Canada), an MBA in Marketing (US) and a B.A in Humanities (France). She is a native speaker of English and French. In her spare time she can be found climbing mountains, kayaking and sometimes even unicycling.
Joel has an academic background in Geography; having studied at the University of Ottawa and Royal Holloway, University of London. Joel joins the team with experience in Account Management, Corporate Partnerships and Marketing, having previously worked across a number of agencies, and for The Drinkaware Trust, where he was a key player in the nationwide delivery of a vulnerability training scheme across the night time economy. Outside of work, Joel can be found brewing (and occasionally enjoying) beer, recording podcasts, escaping from locked rooms (the game kind), and generally being disappointed by the football scores.
Niall is currently working on a PhD at the University of Bath, which focuses on the psychology of communicating adaptation to climate change flood risks. He has a keen interest in how psychology research can inform visual, narrative and arts based forms of climate engagement. He studied Geography at UCL where his final year project focussed on public engagement with ‘climate arts’, before an MRes at Bath, which looked at centre-right engagement with climate film and video. He has worked in the Caribbean on a project about coral reefs and recently was a finalist in Connect4Climate’s international 360/VR video pitch competition. Alongside his PhD at Bath he holds an arts scholarship for music composition and production, and has taught seminars on the psychology of music. In his spare time he can be found cycling, collaborating on audio-visual projects or tinkering with musical instruments!
Victoria joins the Climate Visuals team as Digital Communications Assistant. Since graduating University, she has worked in sales and marketing for both the private and public sector and gained a diploma in Digital Marketing from the Oxford College of Marketing. Her work has allowed her to work on campaigns promoting the reduction of carbon emissions within the automotive industry as well as working across multiple subject areas in academic publishing, including climate policy, at Taylor & Francis. Living on a solar panel farm in South Oxfordshire, she has a keen interest in country life and sustainable agriculture. In her spare time, Victoria will be found on the farm with her horses, riding the Ridgeway.